Opinion: Applied Experimentation at Scale: Lessons from AI, Biotech, and Fintech Frontiers at eMERGE Americas 2025
Experimentação Aplicada em Escala: Lições das Fronteiras da IA, Biotecnologia e Fintech no eMERGE Americas 2025
DOI:
https://doi.org/10.55747/bjedis.v4i1.67712Abstract
This paper presents a cross-domain synthesis of four standout sessions from eMERGE Americas 2025, examining how experimentation, data, and statistical integrity are being reimagined across entrepreneurship, biotechnology, AI governance, and fintech. Drawing from insights shared by Daymond John, Dr. Martine Rothblatt, Dr. Robert Blumofe, Dr. Narayanan "KK" Krishnakumar, and a panel of fintech leaders, the article argues that applied experimentation is no longer confined to controlled academic environments—it now drives innovation at scale across sectors. Shared themes of speed, safety, structure, and societal impact emerge as unifying principles in these real-world implementations. The paper concludes by calling for a new statistical ethic—one that bridges disciplines, elevates experimental thinking, and prioritizes equity, transparency, and responsible innovation in an increasingly data-driven world.
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References
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Copyright (c) 2025 Brazilian Journal of Experimental Design, Data Analysis and Inferential Statistics

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